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Kotler, Keller, Philip, Kevin
Marketing Management
Pearson Academic (11/2022)
Reference : SLIVCN-9781292404813
LIVRE A L’ETAT DE NEUF. EXPEDIE SOUS 3 JOURS OUVRES. NUMERO DE SUIVI COMMUNIQUE AVANT ENVOI, EMBALLAGE RENFORCE. EAN:9781292404813
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5 book(s) with the same title
Marketing management pour la banque et l'assurance européenne
préface de Louis Lengrand , Les Editions d'Organisation Malicorne sur Sarthe, 72, Pays de la Loire, France 1986 Book condition, Etat : Bon broché, sous couverture illustrée grand In-8 1 vol. - 396 pages
1ere édition Contents, Chapitres : 1. De la réflexion à la décision : Les voies du marketing dans la banque et l'assurance en Europe - L'avènement du marketing management dans la banque et l'assurance européennes - Rôle et conception d'une planification marketing dans la banque et l'assurance - Les analyses préalables et la préparation des décisions - La décision : objet ultime de la planification - 2. De l'action à l'organisation : Politique d'information dans la banque et l'assurance - Politique de produits et de prix - Politique de distribution - Le marketing management du point de vente local - Politique de communication - Organisation de structures facilitant la pénétration du marketing management - Bibliographie
Reference : albec314bdf6a73ad1c
Kotler F. Marketing Management. In Russian /Kotler F. Marketing menedzhment.
Kotler F. Marketing Management. In Russian /Kotler F. Marketing menedzhment. 11th edition. Series: Theory and Practice of Management. St. Petersburg. Peter 2005. 800 p. We have thousands of titles and often several copies of each title may be available. Please feel free to contact us for a detailed description of the copies available. SKUalbec314bdf6a73ad1c.
Reference : alb9c1ac647a128d2f5
Kotler Philip. Marketing management. In Russian /Kotler Filip. Marketing menedz
Kotler Philip. Marketing management. In Russian /Kotler Filip. Marketing menedzhment. Series: St. Petersburgs Classical Foreign Textbook 2009.We have thousands of titles and often several copies of each title may be available. Please feel free to contact us for a detailed description of the copies available. SKUalb9c1ac647a128d2f5.
Reference : albc97822236303fbba
Kotler F. Marketing Management. In Russian /Kotler F. Marketing menedzhment.
Kotler F. Marketing Management. In Russian /Kotler F. Marketing menedzhment. St. Petersburg Peter 2005.We have thousands of titles and often several copies of each title may be available. Please feel free to contact us for a detailed description of the copies available. SKUalbc97822236303fbba.
Reference : alb59af5c7e64db329a
Kotler F. Marketing Management. Express Course In Russian /Kotler F. Marketing
Kotler F. Marketing Management. Express Course In Russian /Kotler F. Marketing menedzhment. Ekspress-kurs Pen from English, St. Petersburg Business Bestseller series. Peter 2001.We have thousands of titles and often several copies of each title may be available. Please feel free to contact us for a detailed description of the copies available. SKUalb59af5c7e64db329a.
