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‎Nicolas A.H. Stacey et Aubrey WILSON‎

Reference : 16916

(1973)

‎L'étude de marché industriel‎

‎ÉDITIONS EYROLLES - LES ÉDITIONS D'ORGANISATION 1973 230 pages in8. 1973. broché. 230 pages. Ouvrage de référence sur la méthodologie de l'étude de marché industriel publié en 1973 par les éditions Eyrolles et Organisation. Adapté en français par G. Schaufelberger et A. Singer il aborde la direction l'organisation et les techniques spécifiques aux études de marché en contexte industriel‎


‎couverture légèrement usagée intérieur propre première de couverture partiellement déchirée ensemble solide et propre‎

Phone number : 07 46 22 77 51

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